TEXTS
Preserving the Commons in the New Information Order
By David Bollier
Champions of the market have long assumed that there are really only
two sectors for governing the world – markets and the state. Markets
are supposed to be the vehicle for economic progress while governments
take care of everything else, including the excesses of the market.
Increasingly,
however, it is becoming clear that there is another sector that is at
least as important to our well-being. This sector is the commons.
The
commons is a generic term that refers to a wide array of creations of
nature and society that we inherit freely, share and hold in trust for
future generations. It includes natural systems that we all depend
upon, such as the atmosphere, the human genome, agricultural seeds,
fresh water supplies, wildlife and ecosystems. The commons includes the
airwaves used by broadcasters and wireless providers, the Internet as
an open and shared communications infrastructure, and the information
and creative works that constitute our common culture.
While
the government is often a trustee for our common resources, it is not
the owner. The timber, minerals, water, and parks on public lands do
not belong to the government, but to the people. This is not merely a
rhetorical distinction, but an important legal and moral one, because
as a trustee the government cannot do whatever it wants with our
resources. Like any trustee, it must act in the best interests of its
beneficiary (the people) and must take care to preserve the capital
stock for future generations. The government cannot give private
parties preferential access to a common resource, nor – if the resource
is suitable for sale in the market – can it simply give it away for
free.
Yet that is essentially what is happening today.
Governments throughout the world are conspiring with – or acquiescing
in – the market’s plunder of our common wealth. They are allowing
private corporations to take valuable resources from the commons and
privatize them. Once the cash value has been harvested, those
corporations then dump their wastes, social disruptions and other
“market externalities” into the commons and declare, “It’s your
problem.”
Much that is called “growth” today is actually a
form of cannibalization of the commons. Market metrics conveniently do
not consider clean air and water as finite, depleteable resources, for
example; nor do they consider the long-term impact of privatized
information on democracy, science and innovation.
The commons is
not just a term for describing a much-abused class of resources. It
also refers to an alternative vehicle to the market for creating value.
The commons is a regime for managing shared resources and forging
communities of shared purpose. Unlike markets, which rely upon price as
the sole dimension of value, a commons is organized around a richer
blend of human needs and interests. More than a physical asset, a
commons is either implicitly or emphatically a social system for
managing resources.
Sometimes identity and community are
important features for managing a commons. Hundreds of open-source
software communities are examples. By leveraging people’s moral and
social commitments, these communities have shown that a commons can be
extremely efficient, creative and powerful without any legal contracts
or exchanges of money. Social trust can be enormously efficient.
If
the mental category of the commons seems exotic, its manifestations are
usually familiar: Internet communities, scientific disciplines, public
libraries, conservation land trusts, open source software, blood banks,
and indigenous cultures. As these examples suggest, a commons can
provide a way to re-integrate the economic and the moral, the
individual and the collective, and the innovative and the traditional,
into a new, more humanistic framework.
At the heart of the
commons is the idea of inter-dependence. Taking account of social,
civic and ecological concerns creates new value. It turns out that
pursuing certain projects through impersonal cash transactions in the
marketplace can be quite costly, inefficient and destructive. This fact
is often overlooked because market theory tends to discount the actual
size and costs of market externalities – as well as the dependence of
the market upon free and subsidized inputs.
When market
champions declare that markets are the only effective way to create
value, they are forgetting an essential fact about all markets – that
they need a flourishing social and civic context, a commons, in order
to function. No market can succeed without ample supplies of social
trust, cooperation and a commitment to the common good. Americans in
the 18th Century recognized this fact when they referred to their
system of self-governance as the “commonwealth.”
Yet as
companies increasingly convert commons into markets – and the common
wealth into private wealth – they are destroying the very resources
upon which markets (and much else) depend. The process is often called
“market enclosure,” after the English enclosure movement of the 17th
and 18th Centuries, which privatized and commodified vast stores of
meadows, orchards, forests and other lands upon which the common people
relied.
One of the most intensive market enclosures now
underway involves the information and cultural commons. Over the past
two decades, film studios, record labels, publishers and information
vendors have aggressively sought and won huge expansions of copyright
privileges while deploying new “techno-locks” to strictly control their
content. Large content distributors are asserting that copyright
protection is a natural and perpetual property right, not a
democratically granted policy bargain that also entails public rights.
Historically,
the public’s stake in the copyright bargain has consisted of a limited
term for copyright so that works would eventually enter the public
domain and be available to everyone for free. It has also consisted of
“fair use rights” to quote or excerpt copyrighted works without asking
for permission, and the right to use purchased works however we wish (a
rule that allows public libraries to lend books and video stores to
rent DVDs).
In the U.S., copyright terms, originally a
fourteen-year monopoly, now lasts a lifetime plus seventy years for
individuals. Because of a 1998 law that retroactively extended
copyright protection for twenty years, thousands of works that should
have entered the public domain – Robert Frost poems, Sherwood Anderson
novels, films and musicals such as Showboat and The Jazz Singer, and
Mickey Mouse – remain in private hands. Not only is future creativity
impeded, consumers are paying billions of dollars for works that
rightfully belong to them.
The much-criticized Digital
Millennium Copyright Act gives copyright owners unprecedented control
over how legally acquired works may be accessed and used. The law been
invoked to prevent public discussion of software encryption and the
playing of DVDs on unauthorized machines. Draconian new sorts of
copyright enforcement are arising to monitor how people use copyrighted
works.
Sellers are using “shrink-wrap” software licenses and
“click-through” web licenses to override the public’s fair use rights
and traditional consumer protections. Trademark owners are claiming
that no one can use their names in unauthorized ways, even for
non-commercial or free-speech purposes (such as Internet domains like
“www.walmartsucks.com” or that use the words “Harry Potter”). Database
vendors are trying to claim private ownership of facts as compiled in
databases.
The enclosure of the information commons poses some
serious questions for the future of democracy, creativity and cultural
sovereignty. Will our culture simply become a marketplace in which a
handful of major “content providers” sell proprietary “cultural
product” to consumers while selling consumers’ attention to
advertisers? Will citizens and artists be able to create new works and
communicate freely without first obtaining corporate permission? Will
the local, authentic, homegrown and diverse be eclipsed by a commercial
monoculture?
So long as the market paradigm is the only
framework for thinking about the future legal environment for
information and creativity, such questions will not even be asked.
Talking about the commons, however, helps us initiate a new kind of
dialogue and begin to build broad-based movement to defend our common
wealth.
David Bollier is the cofounder of Public Knowledge, a
public-interest advocacy group in Washington, D.C., and the author of
Silent Theft: The Private Plunder of Our Common Wealth (Routledge).
http://www.bollier.org
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Source: http://world-information.org/wio/wsis/texts